Search Engine Optimization
Ranking in Google and Bing for the searches your customers actually type. The classic, and still where most of the traffic lives.
Generative Engine Optimization
Being cited when an AI writes its answer. ChatGPT, Claude, Gemini, Perplexity and Google's AI Overviews pull from sources they trust; we make you one of them.
Answer Engine Optimization
Being the answer itself: featured snippets, “People also ask”, voice assistants and AI answer boxes that give one result, not a list.
Search Engine Optimization
Thirty years of building websites taught us what Google rewards: fast pages, clean structure, honest content and links that are earned. No tricks that work until the next update. We fix the technical foundation first, then the words, then the reach.
Technical SEO
Speed, Core Web Vitals, crawling, indexing, redirects, sitemaps and structured data. The things that stop a good site from ranking.
On-page content
Titles, headings and copy written for the searches people type, in the language they type them. English and Dutch, both natural.
Local search
Google Business Profile, maps, reviews and local pages. For a museum, a marina or a clinic, this is where the visitors come from.
Measurement
Search Console, analytics and a monthly report in plain English: what moved, why, and what we do next.
Generative Engine Optimization
When someone asks an AI “who builds museum kiosks in California?”, the model answers from pages it can read, trust and quote. GEO is the work of becoming one of those pages: clear facts, named expertise, the same details everywhere, and content the models can actually parse. We build AI products ourselves, so we know what the models look for.
Be readable by machines
Clean HTML, structured data, an llms.txt file, open doors for the AI crawlers you want and clear rules for the ones you don't.
Be worth quoting
Specific, factual pages with numbers, names, dates and sources. Models cite specifics, not slogans.
Be consistent
The same facts about you on your site, your profiles, directories and press. A contradiction costs you the citation.
Be checked
Every month we ask the major models about your business and track whether, and how, you come up.
Answer Engine Optimization
More and more searches end without a click: Google answers in a box, Siri or Alexa reads one result aloud, an AI assistant sums it up. AEO shapes your content so that the one answer is yours: direct questions with direct answers, marked up so the engines can lift them.
Question-first pages
FAQ and how-to pages that answer the exact question in the first sentence, then explain.
Structured data
FAQ, HowTo, Product, Organization and LocalBusiness schema, so answer engines know what they are reading.
Featured snippets
Short, well-formed definitions, lists and tables in the places Google lifts them from.
Voice and assistants
Conversational phrasing, opening hours, addresses and contact details in the formats assistants read aloud.
Speed is the foundation of all three
A slow site ranks lower, gets crawled less and loses the visitor before the page appears. Every site we build and host is measured with GTmetrix and Google's Core Web Vitals, and tuned until the numbers are green. Then we keep measuring.
Built fast
Static where possible, server-rendered where needed, pictures compressed and sized, fonts and scripts kept to what the page uses.
Hosted fast
Our own servers, HTTP/2, caching and a CDN where it helps. No shared hosting with five hundred strangers.
Kept fast
Monthly checks on every hosted site. A plugin update or a new banner that slows the page is caught before Google notices.
Our scores don't lie.
GTmetrix is the independent speed test we run on every site we build. This is the report for this very site, unedited. Ask any agency for theirs.
0
Cumulative Layout Shift
0 ms
Total Blocking Time
1.1 s
First Contentful Paint
190 ms
Server response
GTmetrix report